Competition
My competition are companies already involved in the design industry. Luc Crawford Design Planning, Elite Home Decorating, and Custom Home Interiors are the top high end design companies of Ottawa. Luc Crawford was the winner of the Consumer Choice Award for best interior design firm of 2012. This is a disadvantage towards my business since it is already popular and well known by consumers. They also have locations in Montreal and Toronto. For Custom Home Interiors, an advantage for me is that they only have one location located in Ottawa and not a widespread of them. It decreases the chances of consumers from somewhere else knowing about it. A disadvantage is that they have a number of partners who help for support and advertisement. Elite Home Decorating has been in business for over 45 years in the market. This shows its been around for awhile and well known. An advantage for me is that their business does not provide any floor planning or wall painting. It mainly focuses on home décor such as: rugs, furniture, bed coverings etc. only. As for prices, they do not provide them on the website because it all depends on the quantity of products that is needed and the amount of time it takes up to complete the project. There are no solid prices they all vary.
My competition are companies already involved in the design industry. Luc Crawford Design Planning, Elite Home Decorating, and Custom Home Interiors are the top high end design companies of Ottawa. Luc Crawford was the winner of the Consumer Choice Award for best interior design firm of 2012. This is a disadvantage towards my business since it is already popular and well known by consumers. They also have locations in Montreal and Toronto. For Custom Home Interiors, an advantage for me is that they only have one location located in Ottawa and not a widespread of them. It decreases the chances of consumers from somewhere else knowing about it. A disadvantage is that they have a number of partners who help for support and advertisement. Elite Home Decorating has been in business for over 45 years in the market. This shows its been around for awhile and well known. An advantage for me is that their business does not provide any floor planning or wall painting. It mainly focuses on home décor such as: rugs, furniture, bed coverings etc. only. As for prices, they do not provide them on the website because it all depends on the quantity of products that is needed and the amount of time it takes up to complete the project. There are no solid prices they all vary.